What is Reputation and Presence Management? Finding everything that is said about your business in reviews and on social networking sites and displaying it in one easy-to-use dashboard. There’s also a lot of bad local information on the web — incomplete, inaccurate, or duplicative listings that can make it difficult for you to connect with …

Social Media Marketing.  Friends recommend friends – so make customers your friends too. With so many of your customers interacting with their favorite brands, small businesses, and their friends through Facebook (600+ Million), Twitter (190+ Million), MySpace (100+ Million), (LinkedIn (100+ Million), YouTube (50+ Million) and many more social media networks and applications each day, …

Local search is growing 3 times faster than general search.   Where do you think your small business would be today if someone had told your how much influence Google and other search engines would have on small businesses three years before it happened?  Since over 90% of Internet or mobile searchers never look beyond the …

Affiliate marketing is a marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts. Examples include rewards sites, where users are rewarded with cash or gifts, for the completion of an offer, and the referral of others to the site. The …

Backlinks Backlinks are incoming links to a website or web page. Inbound links were originally important (prior to the emergence of search engines) as a primary means of web navigation; today their significance lies in search engine optimization (SEO). The number of backlinks is one indication of the popularity or importance of that website or …